Creative Director: Ian Barry
Copywriter: Jon Shore
Art Director: John Zello
The Blue Man Group wanted to attract more attention to their Vegas show at the Venetian.
To cut through the clutter we created a bold campaign that interrupted almost every traveller entering Las Vegas with outdoor on major roadways, print ads in most in-flight magazines and a mini airport takeover.
The campaign won numerous awards including being featured in Communication Arts Advertising Annual 51. It was also awarded as a best advertising poster by Comm Arts, was featured in Adweek, on Best ads on TV.com and was recognized as one of the best examples of outdoor advertising in 2010 by the Outdoor Association of America.
Creative Director: John Zello
Film Director: John Zello/Cary Trulick
Art Director: John Zello/Greg Harwell
Copywriter: Jon Shore
WIth over 10 Million views, this local video went viral spanning the globe with its visual approach and memorable storyline.
Graphic Designer: John Zello
Art Director: John Zello
Copywriter: Buddy Higgs
Creative Director: John Zello
Art Director: John Zello
Graphic Designer: Julie Baker
Art Director: John Zello
Copywriter: Megan Stark
Graphic Designer: John Zello
Art Director: John Zello
Copywriter: Arlyn Stotts
Graphic Designer: John Zello
Art Director: John Zello
Copywriter: Buddy Higgs
Graphic Designer: John Zello/G.G. Lemere
Art Director: John Zello
Creative Director: John Zello
Art Director: John Zello/Julie Baker
Graphic Designer: John Zello/Julie Baker
Creative Director: John Zello
Art Director: John Zello/Dustin Perotti
Graphic Designer: John Zello/Dustin Perotti
Barrio Queen wanted some ideas that could help them combat their yearly summer downturn.
We realized that a small number of loyal customers were drinking a sizable amount of the overall profit, winter or summer. So we increased this drinking base by becoming fanatical about Tequila.
We doubled our number of bottles to 400 to get it to be treated as a news story. Chef Silvana took the bartenders to Mexico for education that could be passed on to customers. We created an an ad campaign and offered parties, dinners and a passport complete with stamps illustrated by local artist Lalo Cota, to help you track your journey.
Creative Director: Ian Barry
Art Director: John Zello
Copywriter: Jon Shore
Into fashion? tv spot 1
Into cooking? tv spot 2
Creative Director: John Zello
Art Director: John Zello
Graphic Designer: Gary Ludoff
Creative Director: John Zello
Art Director: John Zello
Art Director: John Zello/G.G. Lemere
Graphic Designer: John Zello/G.G. Lemere/Kristi Roehrs
Creative Director: John Zello
Art Director: John Zello/Michael Strassburger
Graphic Designer: John Zello/Michael Strassburger
Copywriter: Mark Snyders
Creative Director: Ian Barry
Art Director: John Zello
Copywriter: John Zapf
Graphic Designer: John Zello
Digital Illustrator: Todd McQueen
Creative Director: Bruce Nilsson
Art Director: John Zello
Graphic Designer: Jeff McKee
Copywriter: Gary Serviss
Creative Director: John Zello
Art Director: John Zello/Gary Ludoff
Graphic Designer: Gary Ludoff
Creative Director: John Zello
Art Director: John Zello
Copywriter: John Zello
Graphic Designer: Jason Gonzales
This logo, inspired by the popular poop emoji, was developed to generate funding for the “Lick Colon Cancer” social campaign that will ultimately send a YouTube personality in an ice cream truck across America having frank discussions about colon cancer prevention.
